SAMG Entertainment


    Metal Cardbot


    Metal Cardbot IP 이미지 1

    IP Introduction

    <Metal Cardbot> is a fast-growing robot animation IP built on high-quality robot designs, a distinctive world-building concept, and collectible transformation elements. By creating synergies between animation and toys, the IP has demonstrated strong potential for merchandising and commercial expansion.

    In Korea, <Metal Cardbot W> (Season 3), which began airing in December 2025, surpassed a 16% target audience rating and continues to expand its brand awareness, particularly in Korea, China, and Russia.

    In China, Part 2 of <Metal Cardbot S> (Season 2), released in August 2025, ranked No. 1 in real-time viewership across major OTT platforms, including iQIYI, Youku, and Tencent, as well as the leading kids' channel Jinying Cartoon. Its cumulative new-media views surpassed 500 million. The IP also ranked No. 1 among brands in robot-related searches on Taobao, China’s largest e-commerce platform, demonstrating strong local awareness and consumer interest.

    The IP ranked No. 1 among fast-gr